Barbenheimer: Warner Bros Apologizes After Japan Criticizes ‘Extremely Regrettable’ ‘Barbie’ Tweets
TOPLINE
Warner Brothers apologized overnight Monday for social media posts responding to the “Barbenheimer” trend mashing the films Barbie and Oppenheimer, as Japan’s official Barbie account criticized its U.S. counterpart for what it described as “extremely regrettable” social media content and Japanese users slammed the “Barbenheimer” craze for trivializing the atomic bomb.
KEY FACTS
The Japanese Barbie account posted a statement on Twitter, now known as X, Monday that said it found the reaction to the “Barbenheimer” trend “from the official U.S. account for the movie Barbie to be extremely regrettable,” as translated by the Guardian, saying it had asked the head office of Warner Bros to “take appropriate action” and apologizeto “those offended by these inconsiderate actions.”
The statement was responding to social media posts from the U.S. Barbie account, now deleted, that positively reacted to tweets mashing up Barbie with Oppenheimer, such as one deleted tweet that responded to an image of Barbie star Margot Robbie with Oppenheimer star Cillian Murphy against a backdrop of flames with, “It’s going to be a summer to remember,” and another responding to an image of Ken with an atomic bomb hairstyle with, “This Ken is a stylist.”
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